Top 10 Tips for Writing Brilliant Cover Letters

1. When ever possible, write to a specific individual rather than a personnel office. This might entail some research on your part. Do it; it’s a small yet meaningful gesture on your part.

2. Personalize each letter to demonstrate your sincere interest in working for the company – don’t use a form letter. Clearly express why you’re the perfect candidate for the position.

3. Demonstrate your knowledge about the company and reflect this in your letter. The company will appreciate your initiative and that you’ve done your homework.

4. Express confidence but don’t exaggerate your level of experience – honesty matters! Two part time jobs don’t constitute “extensive experience” in a field.

5. Double-check your letter for errors, spelling, punctuation and sentence structure. Have someone who’s a good writer review or edit your letter for you. If you don’t put your best foot forward on behalf of yourself, why would an employer think that you’d put your best foot forward for the company?

6. Communicate clearly and succinctly. No one has the time to wade through superfluous words in order to understand what you’re hoping to communicate. Use simple, clear sentences and don’t try to impress the reader with unusual vocabulary. Be yourself.

7. Make sure that the final letter looks professional. Use letter stock stationary with matching envelopes. Don’t use a font that’s too playful or that’s difficult to read.

8. Let your personality shine through! While you want to present professionally, you also don’t want to stifle the expression of your personality. Be yourself.

9. Mention any honors, special activities or special skills you’ve obtained. These activities/involvements demonstrate qualities such as: leadership, teamwork, initiative, commitment, organization, etc.

10. Close your letter strongly. Be professional and sincere; indicate the action you’d like taken. Do so in a respectful and courteous manner.



Jan Gordon, LCSW is an Executive and Personal Coach who finds great joy in helping her clients achieve outstanding results! Ms. Gordon provides coaching to individuals and teams who are dedicated to enhancing their personal power and sense of fulfilment. Her coaching embraces the concept that challenge provides opportunity. Visit her website at: Jan can reached at

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